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El Tiempo ad specs

News & Broadcast · 52 documented formats — 33 image, 12 video, 7 html5

Last verified
not yet verified

El Tiempo, Colombia’s Bogotá-based national daily, and the other Casa Editorial El Tiempo (CEET) portals such as Portafolio, Futbolred and elempleo.com: prehomes, robapáginas, billboards (standard, video, multi-state, scroller, countdown), fixed and floating bars, filmstrip, multigallery and spin cube on desktop; prehome, reveal, catfish, slideshow and overlay units on mobile; in-read, pre-roll and overlay video; and full-screen video prehomes in the Deluxe home takeovers.

Formats

TypeFormatSizeRatioMax fileLengthFiles
ImageBanderole (970×90 + 30×90)Channels: Display970×90 px10.78:1100 KB–HTML, JPG, PNGTest
ImageBanner 300×600Channels: Display300×600 px1:2100 KB–HTML, JPG, PNGTest
ImageBanner Gigante 728×180 (elempleo.com)Channels: Display728×180 px4.04:1100 KB–HTML, JPG, PNGTest
ImageBanner Gigante 728×90Channels: Display728×90 px8.09:1100 KB–HTML, JPG, PNGTest
ImageBillboard 1200×250Channels: Display1200×250 px24:5100 KB–HTML, JPG, PNGTest
ImageBillboard 970×250Channels: Display970×250 px3.88:1100 KB–HTML, JPG, PNGTest
HTML5Billboard Countdown 970×250Channels: Display970×250 px3.88:1100 KB–HTMLTest
HTML5Billboard Full Video 970×250Channels: Display970×250 px3.88:14 MB–HTMLTest
HTML5Billboard Multigallery 970×250Channels: Display970×250 px3.88:14 MB–HTMLTest
HTML5Billboard Scroller 970×250Channels: Display970×250 px3.88:1100 KB–HTMLTest
VideoBillboard with Video 970×250Channels: Video, Display970×250 px3.88:13 MB–MP4Test
ImageBottom 300×100Channels: Display300×100 px3:1100 KB–HTML, JPG, PNGTest
ImageCatfish Floating Bar 300×50Channels: Display300×50 px6:1100 KB–HTML, JPG, PNGTest
ImageExpandable Banner 300×600Channels: Display300×600 px1:2150 KB–JPG, HTMLTest
ImageFilmstrip 300×600Channels: Display300×600 px1:2100 KB–JPG, HTMLTest
ImageFixed Bar 970×30Channels: Display970×30 px32.33:1100 KB–HTML, JPG, PNGTest
ImageFixed Bar 970×90Channels: Display970×90 px10.78:1100 KB–HTML, JPG, PNGTest
ImageGiant Floating Bar 1200×90Channels: Display1200×90 px13.33:1100 KB–HTML, JPG, PNGTest
ImageIndicators Button Desktop 200×40Channels: Display200×40 px5:1100 KB–HTML, JPG, PNGTest
ImageIndicators Button Mobile 200×40Channels: Display200×40 px5:1100 KB–HTML, JPG, PNGTest
ImageMid-page Banner Gigante 970×90Channels: Display970×90 px10.78:1100 KB–HTML, JPG, PNGTest
ImageMid-page Billboard 970×250 (Billboard Intermedio)Channels: Display970×250 px3.88:1100 KB–HTML, JPG, PNGTest
ImageMulti-state Billboard 970×250Channels: Display970×250 px3.88:1100 KB–HTML, JPG, PNGTest
ImageMultigallery 970×250Channels: Display970×250 px3.88:1150 KB–JPG, HTMLTest
VideoOverlay Video Desktop (16:9 video + 728×90)Channels: Video, Display–16:94 MB–MP4Test
VideoOverlay Video Mobile (300×50)Channels: Video, Display300×50 px6:13 MB–MP4Test
HTML5Prehome Countdown Desktop 970×488Channels: Display970×488 px2:1100 KB–HTMLTest
ImagePrehome Countdown Mobile 320×340Channels: Display320×340 px16:17100 KB–GIF, MP4Test
ImagePrehome Desktop 970×488Channels: Display970×488 px2:1100 KB–HTML, JPG, PNGTest
VideoPrehome Full Screen Desktop 1280×720Channels: Video, Display1280×720 px16:94 MB15 sMP4Test
VideoPrehome Full Screen Mobile 420×750Channels: Video, Display420×750 px9:164 MB–MP4Test
ImagePrehome Mobile 320×340Channels: Display320×340 px16:17100 KB–HTML, GIF, JPG, PNGTest
VideoPrehome with Video Desktop 970×450Channels: Video, Display970×450 px2.16:13 MB15 sMP4Test
VideoPrehome with Video Mobile 320×340Channels: Video, Display320×340 px16:173 MB–MP4Test
ImageReveal (300×100 to 300×250)Channels: Display300×100 px3:1100 KB–HTML, JPG, PNGTest
VideoReveal with Video (300×100 + 300×250 video)Channels: Video, Display300×100 px3:13 MB–MP4Test
ImageRobapágina 300×250 DesktopChannels: Display300×250 px6:5100 KB–HTML, JPG, PNGTest
ImageRobapágina 300×250 MobileChannels: Display300×250 px6:5100 KB–HTML, JPG, PNGTest
HTML5Robapágina Countdown 300×250 DesktopChannels: Display300×250 px6:5100 KB–HTMLTest
HTML5Robapágina Countdown 300×250 MobileChannels: Display300×250 px6:5100 KB–HTMLTest
VideoRobapágina Video 300×250 DesktopChannels: Video, Display300×250 px6:52 MB–MP4Test
ImageSlideshow 300×250Channels: Display300×250 px6:5100 KB–HTML, JPG, PNGTest
ImageSlideshow Top 300×100Channels: Display300×100 px3:1100 KB–HTML, JPG, PNGTest
ImageSpin Cube Desktop (300×300 per face)Channels: Display300×300 px1:1100 KB–HTML, JPG, PNGTest
ImageSpin Cube Mobile (300×300 per face)Channels: Display300×300 px1:1100 KB–HTML, JPG, PNGTest
ImageTop 300×100Channels: Display300×100 px3:1100 KB–HTML, JPG, PNGTest
ImageTop Banner Gigante 970×90Channels: Display970×90 px10.78:1100 KB–HTML, JPG, PNGTest
ImageTop Mobile Banner 300×50Channels: Display300×50 px6:1100 KB–HTML, JPG, PNGTest
ImageTower Sticky 160×600Channels: Display160×600 px4:15100 KB–HTML, JPG, PNGTest
VideoVideo Banner Fold On (970×90 bar + 16:9 video)Channels: Video, Display970×90 px10.78:14 MB–MP4, JPGTest
VideoVideo InreadChannels: Video–16:93 MB–MP4Test
VideoVideo Pre-rollChannels: Video–16:95 MB–MP4Test

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