Google Ads

Published Modified

  • HTML5
  • Display

Google Ads DV360 Expandable — 728×90 ad specs

DV360 Expandable — 728×90 ads are horizontal 8.09:1 HTML5 creatives, measured at 728×90 px, up to 2.2 MB per file. They run on Display & Video 360 (display line items).

  • 728×90 px
  • 8.09:1
  • 2.2 MB
Test a creative

Visual

Dimensions
728 × 90 px
Aspect ratios
8.09:1
Max file size
2.2 MB

Notes & source

  • Expands to 728×300, direction down
  • Expands only on click or hover, never automatically
  • Closes on click or mouse-off
  • Needs a prominent close "X" of 16 pt or larger in a corner
  • Can't be uploaded directly: sync from Campaign Manager 360 or traffic as a third-party tag (manual review, about 24 business hours)
  • Publishers can decide whether to allow expandables

Official source · checked not yet

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