Media Impact

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Media Impact Video Livestream Ad ad specs

Media Impact Video Livestream Ad ads are horizontal 16:9 video clips, at least 1280×720 px, up to 100 MB per file, up to 30 seconds long, delivered as MP4. They run in the BILD and WELT live streams · Video placement on Media Impact. Encode with H.264 video with MPEG Audio audio.

  • min 1280×720 px
  • 16:9
  • 100 MB
  • 30 s
Test a creative

Visual

Minimum size
1280 × 720 px
Aspect ratios
16:9
Max file size
100 MB
File types
MP4

Video & audio

Max duration
30 s
Video codec
H.264
Audio codec
MPEG Audio

Notes & source

  • MP4 or VAST redirect (redirects need a CORS header with 200 response, MP4 and HTTPS)
  • VP6 or H.264, MPEG audio
  • Loudness -23 LUFS ±1 LU over the whole spot, true peak max. -1 dBTP
  • Inserted server-side into the TV and event live streams of BILD and WELT during ad breaks
  • Not clickable
  • Redirect delivery not possible if MI Reach is booked
  • Keep the top and bottom 40 px free of advertising messages
  • Sound must be switchable on/off and adjustable by the user via visible controls

Official source (opens in a new tab) · checked not yet

Official source (opens in a new tab) · checked not yet

Frequently asked questions

What is the Media Impact Video Livestream Ad ad format?

Media Impact Video Livestream Ad is a video ad format that runs in the BILD and WELT live streams · Video placement on Media Impact. This page lists its creative requirements, taken from Media Impact’s official spec documentation.

What size are Media Impact Video Livestream Ad ads?

Media Impact Video Livestream Ad creatives must be at least 1280×720 pixels, in 16:9.

What is the maximum file size for Media Impact Video Livestream Ad?

Files for Media Impact Video Livestream Ad can be up to 100 MB.

Which file formats does Media Impact Video Livestream Ad accept?

Media Impact Video Livestream Ad accepts MP4 files.

How long can Media Impact Video Livestream Ad ads be?

Media Impact Video Livestream Ad ads run up to 30 seconds.

Where can I find the official Media Impact Video Livestream Ad documentation?

The official source for Media Impact Video Livestream Ad requirements is https://www.mediaimpact.de/en/specs/video-livestream-ad/, linked from this page.