Moloco

Published Modified

  • HTML5
  • Display
  • Video

Moloco Playable & Interactive End Card (IEC) ad specs

Moloco Playable & Interactive End Card (IEC) ads are HTML5 creatives, up to 5 MB per file, delivered as HTML or HTM. They run in the Moloco Ads in-app exchanges · Standalone playable, or interactive end card after a video placement on Moloco.

Visual

Max file size
5 MB
File types
HTML, HTM

Notes & source

  • One HTML file under 5 MB with every asset (sound, images) inlined as data URIs
  • No ZIP, no JavaScript redirect, no XMLHttpRequest, no mraid.js and no external requests
  • The CTA calls FbPlayableAd.onCTAClick() with no parameters, which opens the app store
  • Must work in portrait and landscape and on a range of devices (phone, tablet, desktop)
  • An IEC plays a video first, then the interactive demo
  • a standalone playable is the demo only

Official source (opens in a new tab) · checked not yet

Frequently asked questions

What is the maximum file size for Moloco Playable & Interactive End Card (IEC)?

Files for Moloco Playable & Interactive End Card (IEC) can be up to 5 MB.

Which file formats does Moloco Playable & Interactive End Card (IEC) accept?

Moloco Playable & Interactive End Card (IEC) accepts HTML and HTM files.