Samsung Ads 1st Screen Rectangle ads are horizontal 16:9 still images, measured at 480×270 px, up to 0.5 MB per file, delivered as JPG or PNG. They run in the 1st Screen / Native TV Ads (2016–2019 TVs) placement on Samsung Ads. Use these requirements to brief designers, validate uploads, and avoid creative rejections in Samsung Ads's ad manager.
| Dimensions | 480 × 270 px |
|---|---|
| Aspect ratios | 16:9 |
| Orientation | landscape |
| Max file size | 0.5 MB |
| File types | JPG, PNG |
| Call to action | 25 chars |
|---|
Static banner 480×270 (16:9), creative safe zone 446×251, ≤500 KB, .jpg (recommended) or .png, min 18 px font, no border, CTA 25-char limit (incl. spaces). Can accept up to 3 Preview Tiles total. Keep all important elements within the creative safe zone to account for UX animation on 2016–2019 TVs.
Official source: https://help.samsungads.com/docs/creatives