Which file formats does SiriusXM Custom Podcast Ad accept?

SiriusXM Custom Podcast Ad accepts MP3, WAV, MP4, and MOV files.

What codec should SiriusXM Custom Podcast Ad ads use?

Encode SiriusXM Custom Podcast Ad with MP3 / PCM.

What is the SiriusXM Custom Podcast Ad ad format?

SiriusXM Custom Podcast Ad is a audio ad format that runs in the SXM Podcast Network placement on SiriusXM. This page documents its full creative requirements, sourced from SiriusXM's official ad documentation.

Where does SiriusXM Custom Podcast Ad appear on SiriusXM?

SiriusXM Custom Podcast Ad ads appear in the SXM Podcast Network placement on SiriusXM.

How does SiriusXM Custom Podcast Ad compare to other SiriusXM ad formats?

SiriusXM Custom Podcast Ad differs from other SiriusXM placements in its dimensions. Compare side-by-side from the SiriusXM publisher page on All Ad Specs.

Where can I find the official SiriusXM Custom Podcast Ad documentation?

The official source for SiriusXM Custom Podcast Ad requirements is https://www.siriusxmmedia.com/custom-podcast-ads, linked from this page.

Are these SiriusXM Custom Podcast Ad specs kept up to date?

Yes — every spec entry references SiriusXM's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.

Can I reuse the same creative for other SiriusXM placements?

Often partially — many SiriusXM placements share aspect ratios but differ in safe zones, duration, or file size. Always cross-check the target placement's spec page before reusing creative.

SiriusXM Custom Podcast Ad ad specs

SiriusXM Custom Podcast Ad ads are audio files, delivered as MP3, WAV, MP4, or MOV. They run in the SXM Podcast Network placement on SiriusXM. Master audio at MP3 / PCM and 320 kbps for consistent loudness. Use these requirements to brief designers, validate uploads, and avoid creative rejections in SiriusXM's ad manager.

File types: MP3, WAV, MP4, MOV
Audio codec: MP3 / PCM
Orientation: Any

Visual specifications

Orientation	any
File types	MP3, WAV, MP4, MOV

Video & audio

Audio codec	MP3 / PCM
Audio channels	stereo (2)
Audio bitrate	320 kbps
Sample rate	44100 Hz
Bit depth	16-bit

Notes & source

Custom turnkey package — exact creative specifications and durations are tailored per show / campaign. Video host-reads and custom video segments are delivered as 1920x1080 16:9 MP4 (H.264 high profile / AAC stereo @ 192 kbps) for YouTube companion display. The official SiriusXM /audio-spots delivery spec applies to audio masters (limiter out ceiling -5 dB / -8 dB mono, 16-bit); LUFS targets are not published by SiriusXM — industry guidance is -16 LUFS / -2 dBFS true peak for streaming.

Official source: https://www.siriusxmmedia.com/custom-podcast-ads

Frequently asked questions

Which file formats does SiriusXM Custom Podcast Ad accept?: SiriusXM Custom Podcast Ad accepts MP3, WAV, MP4, and MOV files.
What codec should SiriusXM Custom Podcast Ad ads use?: Encode SiriusXM Custom Podcast Ad with MP3 / PCM.
What is the SiriusXM Custom Podcast Ad ad format?: SiriusXM Custom Podcast Ad is a audio ad format that runs in the SXM Podcast Network placement on SiriusXM. This page documents its full creative requirements, sourced from SiriusXM's official ad documentation.
Where does SiriusXM Custom Podcast Ad appear on SiriusXM?: SiriusXM Custom Podcast Ad ads appear in the SXM Podcast Network placement on SiriusXM.
How does SiriusXM Custom Podcast Ad compare to other SiriusXM ad formats?: SiriusXM Custom Podcast Ad differs from other SiriusXM placements in its dimensions. Compare side-by-side from the SiriusXM publisher page on All Ad Specs.
Where can I find the official SiriusXM Custom Podcast Ad documentation?: The official source for SiriusXM Custom Podcast Ad requirements is https://www.siriusxmmedia.com/custom-podcast-ads, linked from this page.
Are these SiriusXM Custom Podcast Ad specs kept up to date?: Yes — every spec entry references SiriusXM's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.
Can I reuse the same creative for other SiriusXM placements?: Often partially — many SiriusXM placements share aspect ratios but differ in safe zones, duration, or file size. Always cross-check the target placement's spec page before reusing creative.