Published Modified
Ströer DOOH Advertorial non-branded ad specs
Ströer DOOH Advertorial non-branded ads are still images, delivered as JPG, AVI, or MP4. They run in the DOOH Infoscreen, Station and Mall (editorial look) · DOOH screens placement on Ströer.
Visual
- File types
- JPG, AVI, MP4
Video & audio
- Video codec
- H.264
Copy limits
- Text
- 150 chars
- Headline
- 45 chars
Notes & source
- Advertorial in the look of an editorial article (tip format) on DOOH Infoscreen, Station or Mall
- Ströer builds the spot from supplied article text, image or video and logo
- Standard spot length 10 seconds
- Mandatory ad labelling
- Logo ideally as vector graphic in sRGB
- Article image or video in RGB (no CMYK)
- Still image or only slight movement recommended
- Video 25 or 30 fps
Official source (opens in a new tab) · checked not yet
Frequently asked questions
What is the Ströer DOOH Advertorial non-branded ad format?
Ströer DOOH Advertorial non-branded is an image ad format that runs in the DOOH Infoscreen, Station and Mall (editorial look) · DOOH screens placement on Ströer. This page lists its creative requirements, taken from Ströer’s official spec documentation.
Which file formats does Ströer DOOH Advertorial non-branded accept?
Ströer DOOH Advertorial non-branded accepts JPG, AVI or MP4 files.
What are the copy limits for Ströer DOOH Advertorial non-branded?
Ströer DOOH Advertorial non-branded allows 45 characters for the headline and 150 characters for the text.
Where can I find the official Ströer DOOH Advertorial non-branded documentation?
The official source for Ströer DOOH Advertorial non-branded requirements is https://specs.stroeer.de/DOOH+Advertorial+non-branded_EN.pdf, linked from this page.