Ströer

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  • Video
  • Video

Ströer Native Video Ad ad specs

Ströer Native Video Ad ads are horizontal 16:9 video clips, at least 1280×720 px, delivered as MP4, WEBM, or OGG. They run in the Ströer Native Reach (publisher feeds, sidebars and below articles) · Native placement on Ströer.

  • min 1280×720 px
  • 16:9
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Visual

Minimum size
1280 × 720 px
Aspect ratios
16:9
File types
MP4, WEBM, OGG

Copy limits

Text
250 chars
Headline
70 chars

Notes & source

  • Outstream video plus text in the publisher’s look, in the feed, sidebars or below articles
  • Starts at 50%+1 visibility
  • Click leads to the landing page
  • YouTube as an optional video source
  • Programmatic bookings follow the DSP’s specs
  • The long text variant reads "250-250 characters" in the source
  • Headline: no capitals, prices or percentages
  • Text: at most one price or percentage, no capitals and no direct address of the reader

Official source · checked not yet

Frequently asked questions

What is the Ströer Native Video Ad ad format?

Ströer Native Video Ad is a video ad format that runs in the Ströer Native Reach (publisher feeds, sidebars and below articles) · Native placement on Ströer. This page lists its creative requirements, taken from Ströer’s official spec documentation.

What size are Ströer Native Video Ad ads?

Ströer Native Video Ad creatives must be at least 1280×720 pixels, in 16:9.

Which file formats does Ströer Native Video Ad accept?

Ströer Native Video Ad accepts MP4, WEBM or OGG files.

What are the copy limits for Ströer Native Video Ad?

Ströer Native Video Ad allows 70 characters for the headline and 250 characters for the text.

Where can I find the official Ströer Native Video Ad documentation?

The official source for Ströer Native Video Ad requirements is https://specs.stroeer.de/Native+Video+Ad_EN.pdf, linked from this page.

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