Stuff

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Stuff Desktop Splash 970x250 ad specs

Stuff Desktop Splash 970x250 ads are horizontal still images, measured at 970×250 px, up to 0.15 MB per file, delivered as GIF, JPG, or PNG. They run in the Banner on the Stuff homepage over a semi-transparent background placement on Stuff.

  • 970×250 px
  • 3.88:1
  • 150 KB
Test a creative

Visual

Dimensions
970 × 250 px
Max file size
150 KB
File types
GIF, JPG, PNG

Notes & source

  • IAB size
  • Stuff's own values are the weights and rules
  • GIF, JPG, PNG, HTML5 or third-party tag
  • The format card gives 150KB while the platform-wide rules cap HTML5 at 100 KB (see the open questions)
  • Platform-wide rules on every Stuff format page: at most four rotating creatives, click-through in a new window, a 1px border on white backgrounds, click URLs up to 254 characters, HTTPS throughout, HTML5 at most 100 KB with a backup image up to 40 KB

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