The Trade Desk CTV — High Quality (1080p) ad specs

The Trade Desk CTV — High Quality (1080p) ads are horizontal 16:9 video clips, measured at 1920×1080 px, delivered as MP4. They run in the Connected TV placement on The Trade Desk. Encode with the recommended codec at 29.97 fps for clean playback across devices.

Visual specifications

Dimensions1920 × 1080 px
Aspect ratios16:9
Orientationlandscape
File typesMP4

Video & audio

Frame rate29.97 fps
Video bitrate4000 kbps
Audio bitrate192 kbps
Sample rate48000 Hz

Notes & source

Bitrate 4,000–6,500 kbps. Frame rate 23.98 or 29.97 (constant). Audio 48 kHz, ≥192 kbps. MP4 only — WebM not supported. Third-party tags must be VAST only (no VPAID on CTV).

Official source: https://www.thetradedesk.com/assets/global/documents/Creative_Specifications-en.pdf

Frequently asked questions

What size are The Trade Desk CTV — High Quality (1080p) ads?
The Trade Desk CTV — High Quality (1080p) ads are 1920×1080 pixels with an aspect ratio of 16:9.
What aspect ratio does The Trade Desk CTV — High Quality (1080p) use?
The Trade Desk CTV — High Quality (1080p) supports 16:9 aspect ratio.
Which file formats does The Trade Desk CTV — High Quality (1080p) accept?
The Trade Desk CTV — High Quality (1080p) accepts MP4 files.
What is the The Trade Desk CTV — High Quality (1080p) ad format?
The Trade Desk CTV — High Quality (1080p) is a video ad format that runs in the Connected TV placement on The Trade Desk. This page documents its full creative requirements, sourced from The Trade Desk's official ad documentation.
Where does The Trade Desk CTV — High Quality (1080p) appear on The Trade Desk?
The Trade Desk CTV — High Quality (1080p) ads appear in the Connected TV placement on The Trade Desk.
How does The Trade Desk CTV — High Quality (1080p) compare to other The Trade Desk ad formats?
The Trade Desk CTV — High Quality (1080p) differs from other The Trade Desk placements in its 1920×1080px canvas. Compare side-by-side from the The Trade Desk publisher page on All Ad Specs.
Where can I find the official The Trade Desk CTV — High Quality (1080p) documentation?
The official source for The Trade Desk CTV — High Quality (1080p) requirements is https://www.thetradedesk.com/assets/global/documents/Creative_Specifications-en.pdf, linked from this page.
Are these The Trade Desk CTV — High Quality (1080p) specs kept up to date?
Yes — every spec entry references The Trade Desk's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.