Published Modified
Vistar Media Standard resolution 4:3 (1280x960) ad specs
Vistar Media Standard resolution 4:3 (1280x960) ads are horizontal 4:3 still images, measured at 1280×960 px. They run in the Programmatic digital out-of-home screens sold through Vistar Media's SSP (media owners' venues) placement on Vistar Media.
- 1280×960 px
- 4:3
Visual
- Dimensions
- 1280 × 960 px
- Aspect ratios
- 4:3
- Recommended file types
- JPEG
Notes & source
- One of the five standard DOOH resolutions Vistar rolls media owners' screen sizes into
- Vistar may letterbox a creative to reach more screens
- Images: JPEG recommended (not PNG), hosted by the DSP and passed in the bid response iURL field
- Supply sizes that match the bid requests
- Video: VAST only, with at most one redirect to the video asset
- Completion is counted as 100% and quartiles do not apply in DOOH
- HTML5 is not accepted
- Vistar says its Deal Desk specs per venue type and media owner, or the media owner's Deal Summary Export, are the source of truth for a campaign
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