Yahoo Advertising 970x250 Billboard ads are horizontal 97:25 still images, measured at 970×250 px, up to 2 MB per file, delivered as JPG, PNG, or GIF. They run in the Display network across Yahoo properties (web & mobile) placement on Yahoo Advertising. Use these requirements to brief designers, validate uploads, and avoid creative rejections in Yahoo Advertising's ad manager.
| Dimensions | 970 × 250 px |
|---|---|
| Aspect ratios | 97:25 |
| Orientation | landscape |
| Max file size | 2 MB |
| File types | JPG, PNG, GIF |
Gamification: See Demos Customizable. Reach out to the internal creative team to learn more about capabilities. | Time of Day + Countdown: See Demos Yahoo Brand Studio Data points Hour Minute Second AM/PM Day of Week Layout Countdown placement & formatting are customizable Copy Options Customizable Countdown Required Deliverables Start a | Touchpoints: Up to 2-6 touchpoints Include CTA Avoid putting price or inventory that could change
Official source: https://adspecs.yahooinc.com/format/display-970x250