Yahoo Advertising Vertical Ads ad specs

Yahoo Advertising Vertical Ads ads are still images, up to 2 MB per file, delivered as JPG, PNG, or GIF. They run in the Native placements in Yahoo's Native Network feed placement on Yahoo Advertising. Use these requirements to brief designers, validate uploads, and avoid creative rejections in Yahoo Advertising's ad manager.

Visual specifications

Orientationany
Max file size2 MB
File typesJPG, PNG, GIF

Notes & source

Safe Area: Safe area of 160px at top and 160px at bottom of asset should not contain any text or brand logos etc as it could get cropped on certain devices. Any critical content (text, call to action, logo, bran | Portrait Image: Dos High-resolution, colorful bold images designed for full-screen One image to take up most of the space Prominent logo / brand name Strong message. No more than 3-4 lines of text & text cannot occup | Static: See Demos What is it? A full-screen immersive premium mobile ad experience. Best Practices: Be sure to include logo, CTA and eye catching imagery. Keep design clear, simple, and free from distractions

Official source: https://adspecs.yahooinc.com/format/native-vertical-ad

Frequently asked questions

What is the maximum file size for Yahoo Advertising Vertical Ads?
Files for Yahoo Advertising Vertical Ads can be up to 2 MB.
Which file formats does Yahoo Advertising Vertical Ads accept?
Yahoo Advertising Vertical Ads accepts JPG, PNG, and GIF files.
What is the Yahoo Advertising Vertical Ads ad format?
Yahoo Advertising Vertical Ads is a image ad format that runs in the Native placements in Yahoo's Native Network feed placement on Yahoo Advertising. This page documents its full creative requirements, sourced from Yahoo Advertising's official ad documentation.
Where does Yahoo Advertising Vertical Ads appear on Yahoo Advertising?
Yahoo Advertising Vertical Ads ads appear in the Native placements in Yahoo's Native Network feed placement on Yahoo Advertising.
How does Yahoo Advertising Vertical Ads compare to other Yahoo Advertising ad formats?
Yahoo Advertising Vertical Ads differs from other Yahoo Advertising placements in its dimensions, and a 2MB file ceiling. Compare side-by-side from the Yahoo Advertising publisher page on All Ad Specs.
Where can I find the official Yahoo Advertising Vertical Ads documentation?
The official source for Yahoo Advertising Vertical Ads requirements is https://adspecs.yahooinc.com/format/native-vertical-ad, linked from this page.
Are these Yahoo Advertising Vertical Ads specs kept up to date?
Yes — every spec entry references Yahoo Advertising's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.
Can I reuse the same creative for other Yahoo Advertising placements?
Often partially — many Yahoo Advertising placements share aspect ratios but differ in safe zones, duration, or file size. Always cross-check the target placement's spec page before reusing creative.