- Video
- Display
- Audio
- CTV
Ads & Data ad specs
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Belgium’s sales house for VRT, Play (DPG’s former SBS channels) and Mediahuis titles such as De Standaard, Het Nieuwsblad, Gazet van Antwerpen and Het Belang van Limburg: display and high-impact formats, Seamless+ in-feed ads, newsletters, BVOD pre-roll and mid-roll on VRT MAX and Play, HBO Max pause ads and Play podcast ads. Specs from the 2027 technical specification PDFs.
Formats
| Type | Format | Size | Ratio | Max file | Length | Files | |
|---|---|---|---|---|---|---|---|
| HTML5 | Billboard 970×250Channels: Display | 970×250 px | 3.88:1 | 950 KB | – | HTML5, GIF, JPG, PNG | Test |
| Image | Component Based Ad (CBA)Channels: Display | min 400×209 px | 1.91:1 | 200 KB | – | JPG, PNG | Test |
| HTML5 | Full Impact 970×500Channels: Display | 970×500 px | 1.94:1 | 950 KB | – | HTML5, GIF, JPG, PNG | Test |
| HTML5 | Halfpage 300×600Channels: Display | 300×600 px | 1:2 | 950 KB | – | HTML5, GIF, JPG, PNG | Test |
| Video | InStream BVODChannels: Video, CTV | min 1920×1080 px | – | 512 MB | – | MP4 | Test |
| Video | InStream Pre-roll (Shortform, Horizontal)Channels: Video | min 1920×1080 px | – | 512 MB | 24 s | MP4 | Test |
| Video | InStream Pre-roll (Shortform, Vertical)Channels: Video | min 1080×1920 px | 9:16 | 512 MB | 24 s | MP4 | Test |
| HTML5 | Medium Rectangle 300×250Channels: Display | 300×250 px | 6:5 | 950 KB | – | HTML5, GIF, JPG, PNG | Test |
| Image | Newsletter InterstitialChannels: Display | 1532×2048 px | 3:4 | 700 KB | – | JPG, PNG | Test |
| Image | Newsletter Medium RectangleChannels: Display | 300×250 px | 6:5 | 950 KB | – | JPG, PNG, GIF | Test |
| Video | Outstream / InArticle VideoChannels: Display, Video | min 640×360 px | – | 512 MB | – | MOV, MPEG, AVI, MP4, MKV, WEBM | Test |
| Image | Parallax 300×600 (mobile web)Channels: Display | 300×600 px | 1:2 | 200 KB | – | GIF, JPG, PNG | Test |
| HTML5 | Partnermail (HTML e-mail)Channels: Display | – | – | 50 KB | – | HTML | Test |
| Image | Pause Ad (HBO Max)Channels: CTV | 1920×1080 px | 16:9 | 1.5 MB | – | JPG, PNG | Test |
| Audio | Play Podcast AdChannels: Audio | – | – | – | 20 s | MP4, M4A, AAC, MP3 | Test |
| HTML5 | Skyscraper 160×600Channels: Display | 160×600 px | 4:15 | 950 KB | – | HTML5, GIF, JPG, PNG | Test |
| Video | Superheader (Animated or Video)Channels: Display, Video | 1280×250 px | 5.12:1 | 3 MB | – | HTML, MP4 | Test |
| Image | Superheader (Image)Channels: Display | 2560×500 px | 5.12:1 | 1 MB | – | PNG | Test |
| Image | Takeover (Wallpaper)Channels: Display | 1680×1000 px | 1.68:1 | 950 KB | – | GIF, JPG, PNG | Test |