Published Modified
Bauer Media Outdoor Morrisons Live (Video) ad specs
Bauer Media Outdoor Morrisons Live (Video) ads are vertical 9:16 video clips, measured at 1080×1920 px, up to 25 MB per file, up to 10 seconds long, delivered as MP4 or MOV. They run in the Morrisons Live (D6) · Digital 6-sheet screens at Morrisons stores placement on Bauer Media Outdoor. Encode with H.264 video at up to 25 fps.
- 1080×1920 px
- 9:16
- 25 MB
- 10 s
Visual
- Dimensions
- 1080 × 1920 px
- Aspect ratios
- 9:16
- Orientation
- portrait
- Max file size
- 25 MB
- File types
- MP4, MOV
Video & audio
- Max duration
- 10 s
- Video codec
- H.264
- Frame rate
- 25 fps
Notes & source
- Content must follow the Morrisons Live brand guidelines and arrive 5 days ahead for Morrisons’ review
- Politics, religion, other supermarkets and major retailers, baby formula, gambling (except the National Lottery), tobacco and nicotine products and retailer-exclusive products are prohibited
- MP4 (MPEG-4) or MOV, H.264, 25 fps, 8 Mbit/s
- 25 MB or less, or 20 MB or less for programmatic campaigns
- 10-second slot
- Screens do not emit sound
- Content prohibitions may apply to selected screens (HFSS, alcohol, tobacco/vapes, guns, swimwear/underwear, politics): tell Bauer at least 7 days ahead
- ASA/CAP rules apply
- More than 10 creatives in a campaign costs £100 (net) per additional creative
- Email content with the subject line [Format] - [Advertiser] - [Brand] - [Product] - [Start Date] - [Contract Number (optional)]
- WeTransfer links must be sent in a separate email
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