Bauer Media UK

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Bauer Media UK In-Article Video 9:16 (vertical) ad specs

Bauer Media UK In-Article Video 9:16 (vertical) ads are vertical 9:16 video clips, at least 720×1280 px, up to 4 MB per file, up to 30 seconds long, delivered as MP4, MOV, AVI, or WMV. They run in the Bauer Media UK websites (Kiss, Magic, Absolute Radio, Grazia, Empire, heat, Parkers, MCN and more) · In-article video (between paragraphs) placement on Bauer Media UK. Encode with H.264 or MPEG-4 video with AAC audio.

  • min 720×1280 px
  • 9:16
  • 4 MB
  • 30 s
Test a creative

Visual

Minimum size
720 × 1280 px
Aspect ratios
9:16
Max file size
4 MB
File types
MP4, MOV, AVI, WMV

Video & audio

Max duration
30 s
Video codec
H.264 or MPEG-4
Audio codec
AAC

Notes & source

  • Plays automatically, muted, when 50% of the ad is in view
  • a “Learn More” button at the bottom is the only clickable element
  • Supply a horizontal version too: Bauer recommends at least one horizontal video so the creative can deliver on all devices
  • Also accepted: 3GPP (H.264/MPEG-4 with AAC), AVI (MJPEG with PCM), MPEG-PS (MPEG-2 with MP2) and WMV
  • H.264 MP4 is listed first
  • Hosted video file or an externally hosted VAST 2.0–4.2 tag with all tracking built in
  • VPAID is not supported

Official source · checked not yet

Frequently asked questions

What size are Bauer Media UK In-Article Video 9:16 (vertical) ads?

Bauer Media UK In-Article Video 9:16 (vertical) videos must be at least 720×1280 pixels.

What aspect ratio does Bauer Media UK In-Article Video 9:16 (vertical) use?

Bauer Media UK In-Article Video 9:16 (vertical) uses 9:16.

What is the maximum file size for Bauer Media UK In-Article Video 9:16 (vertical)?

Files for Bauer Media UK In-Article Video 9:16 (vertical) can be up to 4 MB.

Which file formats does Bauer Media UK In-Article Video 9:16 (vertical) accept?

Bauer Media UK In-Article Video 9:16 (vertical) accepts MP4, MOV, AVI and WMV files.

How long can Bauer Media UK In-Article Video 9:16 (vertical) videos be?

Bauer Media UK In-Article Video 9:16 (vertical) videos run up to 30 seconds.

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