ChatGPT

Published Modified

  • Image
  • Display

ChatGPT Hotel Ad (limited beta) ad specs

ChatGPT Hotel Ad ads are built from a hotel property feed and show a property with its image, starting price and guest rating, with property names of up to 150 characters and 1–20 images per property. They run in the In-conversation, beneath the assistant response placement on ChatGPT, and are a limited beta for approved pilot advertisers only.

    Test a creative

    Notes & source

    • Limited beta: Hotel property feeds are available only to approved pilot advertisers (not an open beta), and fields, validation rules and capabilities may change during the beta
    • Built from a Hotel property feed (hotel_property_v1): one row per property, sent as a full snapshot in UTF-8 CSV or tab-delimited TXT through Ads Manager (file upload or hosted URL) or SFTP
    • The ad is a product_ad_template using the {{product.*}} names, e.g. the title "Stay at {{product.title}}", body {{product.body}} and price {{product.price}}
    • The property supplies the image and destination, so there is no image upload and no target URL
    • One template ad per ad group
    • Property name up to 150 characters and description up to 5,000
    • Images are a JSON array of 1–20 image URLs (the first is primary), and landing pages and images must be publicly accessible
    • The card shows the property's starting price and guest rating when present
    • Base_price is a static starting price, not a quote for dated stays
    • Hotel campaigns currently take the Clicks objective with manual CPC (fixed bid) and audience targeting for the entire United States

    Official source · checked not yet

    Frequently asked questions

    Who can run ChatGPT hotel ads?

    Only approved pilot advertisers: Hotel property feeds are a limited beta, not an open beta, and their fields and rules may change during the beta.

    What does a ChatGPT hotel ad show?

    A property from your feed with its image and link, plus its starting price and guest rating when the feed has them.

    How many images can a hotel have in a ChatGPT hotel feed?

    1–20, as a JSON array of image URLs in the images cell. The first image is the primary one, and images must be publicly accessible.

    What are the text limits for ChatGPT hotel ads?

    The property name takes up to 150 characters and the description up to 5,000.

    How is a ChatGPT hotel ad created?

    With a product_ad_template ad that uses the {{product.*}} names, such as the title “Stay at {{product.title}}”. The property supplies the image and destination, so no image is uploaded. Each ad group takes one template ad.

    What file format does a ChatGPT hotel feed use?

    A full snapshot in UTF-8 CSV or tab-delimited TXT, one row per property, in the hotel_property_v1 format, sent through Ads Manager or SFTP.

    Related formats