Google Ads Responsive Display — Landscape Image ad specs

Google Ads Responsive Display — Landscape Image ads are horizontal 1.91:1 still images, measured at 1200×628 px, up to 5 MB per file, delivered as JPG, PNG, or GIF. They run in the Display Network placement on Google Ads. Use these requirements to brief designers, validate uploads, and avoid creative rejections in Google Ads's ad manager.

Visual specifications

Dimensions1200 × 628 px
Aspect ratios1.91:1
Orientationlandscape
Max file size5 MB
File typesJPG, PNG, GIF

Copy limits

Headline30 chars
Primary text90 chars

Notes & source

Recommended 1200×628. Min 600×314.

Official source: https://support.google.com/google-ads/answer/7005917

Frequently asked questions

What size are Google Ads Responsive Display — Landscape Image ads?
Google Ads Responsive Display — Landscape Image ads are 1200×628 pixels with an aspect ratio of 1.91:1.
What aspect ratio does Google Ads Responsive Display — Landscape Image use?
Google Ads Responsive Display — Landscape Image supports 1.91:1 aspect ratio.
What is the maximum file size for Google Ads Responsive Display — Landscape Image?
Files for Google Ads Responsive Display — Landscape Image can be up to 5 MB.
Which file formats does Google Ads Responsive Display — Landscape Image accept?
Google Ads Responsive Display — Landscape Image accepts JPG, PNG, and GIF files.
What are the copy limits for Google Ads Responsive Display — Landscape Image?
Google Ads Responsive Display — Landscape Image copy is limited to 30-character headlines and 90-character body text.
What is the Google Ads Responsive Display — Landscape Image ad format?
Google Ads Responsive Display — Landscape Image is a image ad format that runs in the Display Network placement on Google Ads. This page documents its full creative requirements, sourced from Google Ads's official ad documentation.
Where does Google Ads Responsive Display — Landscape Image appear on Google Ads?
Google Ads Responsive Display — Landscape Image ads appear in the Display Network placement on Google Ads.
How does Google Ads Responsive Display — Landscape Image compare to other Google Ads ad formats?
Google Ads Responsive Display — Landscape Image differs from other Google Ads placements in its 1200×628px canvas, and a 5MB file ceiling. Compare side-by-side from the Google Ads publisher page on All Ad Specs.