Samsung Ads Audience Extension — CTV 1st Party ads are horizontal 16:9 video clips, measured at 1920×1080 px, up to 50 MB per file, up to 30 seconds long, delivered as MP4. They run in the Audience Extension / CTV (1st Party) placement on Samsung Ads.
| Dimensions | 1920 × 1080 px |
|---|---|
| Aspect ratios | 16:9 |
| Orientation | landscape |
| Max file size | 50 MB |
| File types | MP4 |
| Max duration | 30 sec |
|---|---|
| Video codec | H.264 |
| Frame rate | 30 fps |
| Video bitrate | 10000 kbps |
| Audio codec | AAC or MP3 |
Recommended dimensions 1920×1080, minimum 1280×720, 16:9. .mp4, ≤30 MB recommended (≤50 MB max), 15–30 s recommended (5–90 s accepted). Bit rate 5–10 Mbps (5,000–10,000 Kbps). 30 fps; H.264 video; AAC or MP3 audio. Clickthrough URL required. Also available on Samsung TV Plus and OTT. See your regional IAB guidelines for more info.
Official source: https://help.samsungads.com/docs/creatives