Ströer

Published Modified

  • Image
  • Display

Ströer Native Teaser Ad ad specs

Ströer Native Teaser Ad ads are still images, up to 0.25 MB per file, delivered as GIF, JPG, or PNG. They run in the Ströer Native Reach (publisher feeds, sidebars and below articles) · Native placement on Ströer.

  • min 600 px wide
  • 250 KB
Test a creative

Visual

Minimum width
600 px
Max file size
250 KB
File types
GIF, JPG, PNG

Copy limits

CTA
20 chars
Text
350 chars
Headline
65 chars

Notes & source

  • Image-text teaser in the feed, in sidebars or below articles, in each publisher’s look
  • Supply all image ratios (1:1, 2:1, 3:2, 4:3, 6:5, 16:9) and all short/middle/long copy variants
  • Static images only
  • The CTA shows only on some publishers
  • Programmatic: min. 400x300 image, headline max. 50 and text max. 140 characters, or the DSP’s own specs
  • Headline: no capitals, prices or percentages
  • Text: at most one price or percentage, no capitals and no direct address of the reader
  • Third-party tracking: impression and 25%-visibility pixels on the teaser, click trackers with or without redirect
  • Once per teaser is enough

Official source · checked not yet

Frequently asked questions

What is the Ströer Native Teaser Ad ad format?

Ströer Native Teaser Ad is an image ad format that runs in the Ströer Native Reach (publisher feeds, sidebars and below articles) · Native placement on Ströer. This page lists its creative requirements, taken from Ströer’s official spec documentation.

What size are Ströer Native Teaser Ad ads?

Ströer Native Teaser Ad creatives must be at least 600 pixels wide.

What is the maximum file size for Ströer Native Teaser Ad?

Files for Ströer Native Teaser Ad can be up to 250 kB.

Which file formats does Ströer Native Teaser Ad accept?

Ströer Native Teaser Ad accepts GIF, JPG or PNG files.

What are the copy limits for Ströer Native Teaser Ad?

Ströer Native Teaser Ad allows 65 characters for the headline, 350 characters for the text and 20 characters for the cta.

Where can I find the official Ströer Native Teaser Ad documentation?

The official source for Ströer Native Teaser Ad requirements is https://specs.stroeer.de/Native+Teaser+Ad_EN.pdf, linked from this page.

Related formats