Teads CTV HomeScreen — Video Masthead ads are horizontal 16:9 video clips, measured at 1920×1080 px, up to 30 MB per file, up to 30 seconds long, delivered as MP4. They run in the CTV home screen / launcher placement on Teads. Encode with H.264 video with AAC audio at 25 fps for clean playback across devices.
| Dimensions | 1920 × 1080 px |
|---|---|
| Aspect ratios | 16:9 |
| Orientation | landscape |
| Max file size | 30 MB |
| File types | MP4 |
| Max duration | 30 sec |
|---|---|
| Video codec | H.264 |
| Frame rate | 25 fps |
| Audio codec | AAC |
Teads HomeScreen Video Masthead surfaces on the OEM home screen of partners (Google TV, Whale, Samsung, Philips, etc.) before the user enters any app. Deliver a 10–30s 1920×1080 .mp4 master (≤30MB, ≥25fps), an immersive 1920×1080 .jpg background (≤2MB), a 25-char content title and 45-char description, and a CTA chosen from Teads' approved list (e.g. Watch on, Rent Now, Buy Now). Restricted verticals include politics, gambling, pharma and consumer electronics.
Official source: https://www.teads.com/ad-formats/ad-specifications/ctv-homescreen/