Teads CTV Performance — Ribbon ad specs

Teads CTV Performance — Ribbon ads are horizontal 16:9 video clips, measured at 1920×1080 px, up to 50 MB per file, up to 30 seconds long, delivered as MP4. They run in the CTV in-stream with bottom ribbon overlay placement on Teads. Encode with H.264 video with AAC audio for clean playback across devices.

Visual specifications

Dimensions1920 × 1080 px
Aspect ratios16:9
Orientationlandscape
Max file size50 MB
File typesMP4

Video & audio

Max duration30 sec
Video codecH.264
Audio codecAAC

Notes & source

Performance-oriented CTV format that pairs a 1920×1080 in-stream video (≤50MB, 15s/30s/60s, max 120s) with a 1920×200 ribbon overlay image (≤500KB) hosting a 250×250 QR code. Body copy renders at 55px, logo up to 300×130. Available via TAM Managed Service and TAM Self-Serve to drive QR-based response from the living room.

Official source: https://www.teads.com/ad-formats/ad-specifications/ctv-performance/

Frequently asked questions

What size are Teads CTV Performance — Ribbon ads?
Teads CTV Performance — Ribbon ads are 1920×1080 pixels with an aspect ratio of 16:9.
What aspect ratio does Teads CTV Performance — Ribbon use?
Teads CTV Performance — Ribbon supports 16:9 aspect ratio.
What is the maximum file size for Teads CTV Performance — Ribbon?
Files for Teads CTV Performance — Ribbon can be up to 50 MB.
How long can a Teads CTV Performance — Ribbon video be?
Teads CTV Performance — Ribbon videos can run up to 30 seconds.
Which file formats does Teads CTV Performance — Ribbon accept?
Teads CTV Performance — Ribbon accepts MP4 files.
What codec should Teads CTV Performance — Ribbon ads use?
Encode Teads CTV Performance — Ribbon with H.264 and AAC.
What is the Teads CTV Performance — Ribbon ad format?
Teads CTV Performance — Ribbon is a video ad format that runs in the CTV in-stream with bottom ribbon overlay placement on Teads. This page documents its full creative requirements, sourced from Teads's official ad documentation.
Where does Teads CTV Performance — Ribbon appear on Teads?
Teads CTV Performance — Ribbon ads appear in the CTV in-stream with bottom ribbon overlay placement on Teads.