The Washington Post

Published Modified

  • Audio
  • Audio

The Washington Post Podcast Pre-roll ad specs

The Washington Post Podcast Pre-roll ads are audio files, up to 30 seconds long, delivered as MP3, WMA, AAC, OGG, or WAV. They run in the Washington Post podcasts placement on The Washington Post.

  • 30 s
Test a creative

Visual

File types
MP3, WMA, AAC, OGG, WAV

Video & audio

Max duration
30 s
Channels
stereo

Notes & source

  • Must open with “This podcast is supported by [Advertiser Name].”, counted in the time limit
  • Stereo only, trimmed edge to edge with no blank space, 128 kbps, -16 LUFS
  • Finished recording: 3 business days lead time
  • If the Post records from a client script, 10 business days

Official source · checked not yet

Frequently asked questions

Which file formats does The Washington Post Podcast Pre-roll accept?

The Washington Post Podcast Pre-roll accepts MP3, WMA, AAC, OGG and WAV files.

How long can The Washington Post Podcast Pre-roll ads be?

The Washington Post Podcast Pre-roll ads can be up to 30 seconds long.

Where can I find the official The Washington Post Podcast Pre-roll documentation?

The official source for The Washington Post Podcast Pre-roll requirements is https://www.washingtonpost.com/creativegroup/uploads/2025/09/56834360/WP_Digital-Ad-Specs.pdf, linked from this page.

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