Yandex Direct

Published Modified

  • HTML5
  • Display

Yandex Direct dzen.ru Branded Header Desktop 100%×300 ad specs

Yandex Direct dzen.ru Branded Header Desktop 100%×300 ads are HTML5 creatives, up to 0.512 MB per file, delivered as ZIP. They run in the Yandex Direct · dzen.ru homepage takeover (fixed CPM) placement on Yandex Direct.

  • 512 KB
Test a creative

Visual

Max file size
512 KB
File types
ZIP

Notes & source

  • Full-width banner 300 px high
  • Centre key content within 968 px
  • Safe areas: 110 px at the top for the search bar, 150 px in the middle for the creative and 40 px at the bottom
  • Leave a 30×100 px “Ad” badge area in the bottom-right corner
  • Set the background colour with the ad.bgrcolor meta tag
  • No border
  • CTA button at most 25% of the banner
  • Legal text at least 22 px and on screen for at least 3 seconds

Official source · checked not yet

Frequently asked questions

What is the maximum file size for Yandex Direct dzen.ru Branded Header Desktop 100%×300?

Files for Yandex Direct dzen.ru Branded Header Desktop 100%×300 can be up to 512 KB.

Which file formats does Yandex Direct dzen.ru Branded Header Desktop 100%×300 accept?

Yandex Direct dzen.ru Branded Header Desktop 100%×300 accepts ZIP files.

Related formats