YouTube Non-Skippable In-Stream ad specs

YouTube Non-Skippable In-Stream ads are horizontal 16:9 video clips, measured at 1920×1080 px, up to 15 seconds long, delivered as MP4. They run in the In-Stream placement on YouTube. Encode with H.264 video with AAC audio at 30 fps for clean playback across devices. Use these requirements to brief designers, validate uploads, and avoid creative rejections in YouTube's ad manager.

Visual specifications

Dimensions1920 × 1080 px
Aspect ratios16:9
Orientationlandscape
File typesMP4

Video & audio

Max duration15 sec
Video codecH.264
Frame rate30 fps
Audio codecAAC
Audio channelsstereo (2)
Loudness-24 LUFS

Notes & source

Official source: https://support.google.com/google-ads/answer/2375464

Frequently asked questions

What size are YouTube Non-Skippable In-Stream ads?
YouTube Non-Skippable In-Stream ads are 1920×1080 pixels with an aspect ratio of 16:9.
What aspect ratio does YouTube Non-Skippable In-Stream use?
YouTube Non-Skippable In-Stream supports 16:9 aspect ratio.
How long can a YouTube Non-Skippable In-Stream video be?
YouTube Non-Skippable In-Stream videos can run up to 15 seconds.
Which file formats does YouTube Non-Skippable In-Stream accept?
YouTube Non-Skippable In-Stream accepts MP4 files.
What codec should YouTube Non-Skippable In-Stream ads use?
Encode YouTube Non-Skippable In-Stream with H.264 and AAC at 30 fps.
What is the YouTube Non-Skippable In-Stream ad format?
YouTube Non-Skippable In-Stream is a video ad format that runs in the In-Stream placement on YouTube. This page documents its full creative requirements, sourced from YouTube's official ad documentation.
Where does YouTube Non-Skippable In-Stream appear on YouTube?
YouTube Non-Skippable In-Stream ads appear in the In-Stream placement on YouTube.
How does YouTube Non-Skippable In-Stream compare to other YouTube ad formats?
YouTube Non-Skippable In-Stream differs from other YouTube placements in its 1920×1080px canvas, its 15-second duration limit. Compare side-by-side from the YouTube publisher page on All Ad Specs.