- Video
- Display
- CTV
AdRoll ad specs
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AdRoll, the self-serve advertising platform: static image, native and animated HTML5 web ads, web video and connected-TV video, as AdRoll's help centre states them. Its static sizes repeat the IAB standards; its own values are the file limits, GIF, URL and video rules.
Formats
| Type | Format | Size | Ratio | Max file | Length | Files | |
|---|---|---|---|---|---|---|---|
| HTML5 | Animated HTML5 web adChannels: Display | – | – | 150 KB | – | ZIP | Test |
| Video | CTV video adChannels: CTV, Video | 1920×1080 px | 16:9 | 1 GB | – | MP4 | Test |
| Text | Native web ad 600x315Channels: Display | 600×315 px | 1.91:1 | 1 MB | – | JPG, PNG, GIF | Test |
| Text | Native web ad 600x500Channels: Display | 600×500 px | 6:5 | 1 MB | – | JPG, PNG, GIF | Test |
| Text | Native web ad 600x600Channels: Display | 600×600 px | 1:1 | 1 MB | – | JPG, PNG, GIF | Test |
| Image | Static image web ad: Billboard 970x250Channels: Display | 970×250 px | 3.88:1 | 150 KB | – | JPG, PNG, GIF | Test |
| Image | Static image web ad: Half Page 300x600Channels: Display | 300×600 px | 1:2 | 150 KB | – | JPG, PNG, GIF | Test |
| Image | Static image web ad: Leaderboard 728x90Channels: Display | 728×90 px | 8.09:1 | 150 KB | – | JPG, PNG, GIF | Test |
| Image | Static image web ad: Medium Rectangle 300x250Channels: Display | 300×250 px | 6:5 | 150 KB | – | JPG, PNG, GIF | Test |
| Image | Static image web ad: Mobile Leaderboard 320x50Channels: Display | 320×50 px | 32:5 | 150 KB | – | JPG, PNG, GIF | Test |
| Image | Static image web ad: Wide Skyscraper 160x600Channels: Display | 160×600 px | 4:15 | 150 KB | – | JPG, PNG, GIF | Test |
| Video | Web video ad (in-stream and out-stream)Channels: Video | – | 16:9, 1:1 | 1 GB | 1 800 s | MP4, MOV | Test |