AdRoll

Published Modified

  • Video
  • CTV
  • Video

AdRoll CTV video ad ad specs

AdRoll CTV video ad ads are horizontal video clips, measured at 1920×1080 px, up to 1000 MB per file, delivered as MP4. They run in the AdRoll connected-TV programmatic campaigns placement on AdRoll. Encode with H.264 video.

  • 1920×1080 px
  • 16:9
  • 1 GB
Test a creative

Visual

Dimensions
1920 × 1080 px
Max file size
1 GB
File types
MP4
Recommended max duration
30 s

Video & audio

Video codec
H.264

Notes & source

  • MP4, H.264, 1920x1080 (some platforms accept smaller), up to 1 GB
  • 30 seconds recommended, also 6, 15, 60, 90 or 120 seconds, within 1 second of the target length
  • Bitrate 15,000-30,000 kbps recommended, at least 2,100 kbps

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