Published Modified
AdRoll CTV video ad ad specs
AdRoll CTV video ad ads are horizontal video clips, measured at 1920×1080 px, up to 1000 MB per file, delivered as MP4. They run in the AdRoll connected-TV programmatic campaigns placement on AdRoll. Encode with H.264 video.
- 1920×1080 px
- 16:9
- 1 GB
Visual
- Dimensions
- 1920 × 1080 px
- Max file size
- 1 GB
- File types
- MP4
- Recommended max duration
- 30 s
Video & audio
- Video codec
- H.264
Notes & source
- MP4, H.264, 1920x1080 (some platforms accept smaller), up to 1 GB
- 30 seconds recommended, also 6, 15, 60, 90 or 120 seconds, within 1 second of the target length
- Bitrate 15,000-30,000 kbps recommended, at least 2,100 kbps
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