- Video
- Display
AppLovin ad specs
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AppLovin’s Axon ad platform for app and website advertisers, buying full-screen in-app inventory across mobile games and apps: playable HTML ads, portrait video, endcards, banners, MRECs and icons for app campaigns, and video with an interactive page for website campaigns.
Formats
| Type | Format | Size | Ratio | Max file | Length | Files | |
|---|---|---|---|---|---|---|---|
| Image | Banner 320×50Channels: Display | min 320×50 px | 32:5 | 10 MB | – | GIF, JPG, PNG | Test |
| Image | Endcard (image)Channels: Display | min 270×480 px | 9:16 | 10 MB | – | GIF, JPG, PNG | Test |
| Image | IconChannels: Display | min 50×50 px | 1:1 | 10 MB | – | GIF, JPG, PNG | Test |
| Image | MREC 300×250Channels: Display | min 300×250 px | 6:5 | 10 MB | – | GIF, JPG, PNG | Test |
| HTML5 | Playable (HTML)Channels: Display | – | – | 5 MB | – | HTML | Test |
| Video | VideoChannels: Video | – | 9:16 | 1 GB | 60 s | MP4, MOV | Test |
| Image | Web Campaign Interactive Page (portrait image)Channels: Display | min 270×480 px | – | 10 MB | – | GIF, JPG, PNG | Test |
| Video | Web Campaign VideoChannels: Video | min 270×480 px | 9:16 | 1 GB | 60 s | MP4, MOV, M4V | Test |