AppLovin

Published Modified

  • Video
  • Video

AppLovin Web Campaign Video ad specs

AppLovin Web Campaign Video ads are vertical 9:16 video clips, at least 270×480 px, up to 1024 MB per file, up to 60 seconds long, delivered as MP4, MOV, or M4V. They run in the AppLovin Axon · website campaigns (in-app inventory, full screen) placement on AppLovin.

  • min 270×480 px
  • 9:16
  • 1 GB
  • 60 s
Test a creative

Visual

Minimum size
270 × 480 px
Aspect ratios
9:16
Orientation
portrait
Max file size
1 GB
File types
MP4, MOV, M4V

Video & audio

Max duration
60 s

Notes & source

  • Unskippable for up to 60 seconds
  • AppLovin suggests a range of lengths, with several of 30 seconds or more, and captions for sound-off viewing
  • AppLovin re-encodes every video for mobile playback, which may change the file size
  • An AppLovin Interactive Page (AIP) shows after the video

Official source (opens in a new tab) · checked not yet