Ad Alliance

Published Modified

  • Video
  • Video
  • CTV

Ad Alliance xMedia Spot / BigScreen Spot (DE) ad specs

Ad Alliance xMedia Spot / BigScreen Spot (DE) ads are horizontal 16:9 video clips, measured at 1920×1080 px, up to 30 seconds long, delivered as MP4. They run in the Ad Alliance xMedia (ATV, in-stream, out-stream and CTV across RTL Deutschland) · Cross-media video spot placement on Ad Alliance. Encode with H.264 video at up to 25 fps.

  • 1920×1080 px
  • 16:9
  • 30 s
Test a creative

Visual

Dimensions
1920 × 1080 px
Aspect ratios
16:9
File types
MP4

Video & audio

Max duration
30 s
Video codec
H.264
Frame rate
25 fps

Notes & source

  • One file plays as ATV spot, in-stream pre-, mid- and post-roll and out-stream in-text video (xMedia Spot), or as ATV spot on HbbTV and live streams plus CTV spot (BigScreen Spot)
  • Clickable on CTV, desktop, tablet and mobile through the advertiser’s URL
  • Social ads need a “Social Spot” notice at the top for at least 3 seconds

Official source · checked not yet

Frequently asked questions

What is the Ad Alliance xMedia Spot / BigScreen Spot (DE) ad format?

Ad Alliance xMedia Spot / BigScreen Spot (DE) is a video ad format that runs in the Ad Alliance xMedia (ATV, in-stream, out-stream and CTV across RTL Deutschland) · Cross-media video spot placement on Ad Alliance. This page lists its creative requirements, taken from Ad Alliance’s official spec documentation.

What size are Ad Alliance xMedia Spot / BigScreen Spot (DE) ads?

Ad Alliance xMedia Spot / BigScreen Spot (DE) ads are 1920×1080 pixels, an aspect ratio of 16:9.

Which file formats does Ad Alliance xMedia Spot / BigScreen Spot (DE) accept?

Ad Alliance xMedia Spot / BigScreen Spot (DE) accepts MP4 files.

How long can Ad Alliance xMedia Spot / BigScreen Spot (DE) ads be?

Ad Alliance xMedia Spot / BigScreen Spot (DE) ads run up to 30 seconds.

Where can I find the official Ad Alliance xMedia Spot / BigScreen Spot (DE) documentation?

The official source for Ad Alliance xMedia Spot / BigScreen Spot (DE) requirements is https://www.ad-alliance.de/fileadmin/Redaktion/Dateien/Video_Specs_2026/VideoSpecs_2026_ENG.pdf, linked from this page.

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