bol.com Retail Media

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  • Image
  • Retail media
  • Display

bol.com Retail Media Offsite Display Banner ad specs

bol.com Retail Media Offsite Display Banner ads are square still images, at least 1080×1080 px. They run in the bol Retail Media offsite network · Offsite display placement on bol.com Retail Media.

  • min 1080×1080 px
Test a creative

Visual

Minimum size
1080 × 1080 px

Notes & source

  • Bol’s designers build the creative from the advertiser’s brief and assets in the advertiser’s own look and feel: no bol logo, fonts (Graphik, Produkt), colours or bol copy
  • Every banner must say “Available at bol” or “Exclusive at bol” (the latter only for bol-exclusive products)
  • The 1080×1080 minimum applies to the supplied product and lifestyle images
  • Mark which products take priority
  • Discount claims need “*on the recommended retail price” (Daily Needs, laptops) or “*on the most frequently displayed price”

Official source · checked not yet

Frequently asked questions

What is the bol.com Retail Media Offsite Display Banner ad format?

bol.com Retail Media Offsite Display Banner is an image ad format that runs in the bol Retail Media offsite network · Offsite display placement on bol.com Retail Media. This page lists its creative requirements, taken from bol.com Retail Media’s official spec documentation.

What size are bol.com Retail Media Offsite Display Banner ads?

bol.com Retail Media Offsite Display Banner creatives must be at least 1080×1080 pixels.

Where can I find the official bol.com Retail Media Offsite Display Banner documentation?

The official source for bol.com Retail Media Offsite Display Banner requirements is https://retailmedia.bol.com/en/offsite-display/, linked from this page.

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