Published Modified
bol.com Retail Media Onsite Display Banner ad specs
bol.com Retail Media Onsite Display Banner ads are still images. They run in the bol.com website and mobile site (NL, BE) · Onsite display placement on bol.com Retail Media.
Copy limits
- Text
- 36 chars
Notes & source
- Bol’s designers build the creative from the advertiser’s brief and assets in bol’s house style, with a background from the bol colour palette
- Copy (title and subtitle, left-aligned, bol communication blue): no !
- ?
- # or :, no “euro” written out, no abbreviations or English terms except brand names
- Up to 2 logos in a fixed position
- Red promotion labels only in bol sale periods, blue labels all year
- Price panels need agreed prices
- MHP formats 214×230 and 276×230 use the standard “>” CTA and no lifestyle images
- In 320×100 neither CTA nor logo is shown
- Only discount, computer-store compliance and health legal disclaimers are allowed
Official source (opens in a new tab) · checked not yet
Frequently asked questions
What is the bol.com Retail Media Onsite Display Banner ad format?
bol.com Retail Media Onsite Display Banner is an image ad format that runs in the bol.com website and mobile site (NL, BE) · Onsite display placement on bol.com Retail Media. This page lists its creative requirements, taken from bol.com Retail Media’s official spec documentation.
What are the copy limits for bol.com Retail Media Onsite Display Banner?
bol.com Retail Media Onsite Display Banner allows 36 characters for the text.
Where can I find the official bol.com Retail Media Onsite Display Banner documentation?
The official source for bol.com Retail Media Onsite Display Banner requirements is https://retailmedia.bol.com/en/onsite-display/, linked from this page.