bol.com Retail Media

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  • Video
  • Retail media
  • Video

bol.com Retail Media Onsite Video ad specs

bol.com Retail Media Onsite Video ads are horizontal 16:9 video clips, up to 12 seconds long, delivered as MP4. They run in the bol.com (NL, BE) · Onsite video banner placement on bol.com Retail Media.

  • 16:9
  • 12 s
Test a creative

Visual

Aspect ratios
16:9
File types
MP4

Video & audio

Max duration
12 s

Notes & source

  • Always muted
  • 6 to 12 seconds preferred, never longer than 12
  • The banner adds a headline, subheadline, CTA and gradient or solid background (two HEX colours) around the video
  • Optional foreground product image as transparent PNG: 2:3 at least 400 px wide, or 5:1 at least 1000 px wide
  • Supply an EAN list for the product listing page the ad links to

Official source · checked not yet

Frequently asked questions

What is the bol.com Retail Media Onsite Video ad format?

bol.com Retail Media Onsite Video is a video ad format that runs in the bol.com (NL, BE) · Onsite video banner placement on bol.com Retail Media. This page lists its creative requirements, taken from bol.com Retail Media’s official spec documentation.

What aspect ratio does bol.com Retail Media Onsite Video use?

bol.com Retail Media Onsite Video uses 16:9.

Which file formats does bol.com Retail Media Onsite Video accept?

bol.com Retail Media Onsite Video accepts MP4 files.

How long can bol.com Retail Media Onsite Video ads be?

bol.com Retail Media Onsite Video ads run up to 12 seconds.

Where can I find the official bol.com Retail Media Onsite Video documentation?

The official source for bol.com Retail Media Onsite Video requirements is https://retailmedia.bol.com/en/display-onsite-video/, linked from this page.

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