Media Impact

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  • Image
  • Display

Media Impact Amazon Targeting Display Ads ad specs

Media Impact Amazon Targeting Display Ads ads are still images, up to 0.05 MB per file, delivered as JPG or PNG. They run in the BILD, WELT and Media Impact portfolio · Multiscreen display placement on Media Impact.

Visual

Max file size
50 KB
File types
JPG, PNG

Copy limits

CTA
29 chars

Notes & source

  • Media Impact inventory targeted with Amazon in-market and lifestyle data
  • JPEG/PNG, 50 kB (the 970x250 billboard 200 kB)
  • Must show the advertiser logo or brand name and a clear CTA (under 30 characters, capitals, no end punctuation, not a price promotion)
  • 1 px frame on white or light backgrounds
  • No endless loops
  • Must not imitate Amazon content
  • Third-party tracking only from Amazon-approved ad servers
  • Amazon ad policy applies

Official source (opens in a new tab) · checked not yet

Frequently asked questions

What is the Media Impact Amazon Targeting Display Ads ad format?

Media Impact Amazon Targeting Display Ads is an image ad format that runs in the BILD, WELT and Media Impact portfolio · Multiscreen display placement on Media Impact. This page lists its creative requirements, taken from Media Impact’s official spec documentation.

What sizes does Media Impact Amazon Targeting Display Ads use?

Media Impact Amazon Targeting Display Ads uses 300×250, 320×50, 728×90, 160×600, 800×250, 970×250 and 300×600 pixels.

What is the maximum file size for Media Impact Amazon Targeting Display Ads?

Files for Media Impact Amazon Targeting Display Ads can be up to 50 kB.

Which file formats does Media Impact Amazon Targeting Display Ads accept?

Media Impact Amazon Targeting Display Ads accepts JPG or PNG files.

What are the copy limits for Media Impact Amazon Targeting Display Ads?

Media Impact Amazon Targeting Display Ads allows 29 characters for the cta.

Where can I find the official Media Impact Amazon Targeting Display Ads documentation?

The official source for Media Impact Amazon Targeting Display Ads requirements is https://www.mediaimpact.de/en/specs/amazon-targeting/, linked from this page.