NBCUniversal GPVM — Premium Tier International Video (VAST 2.0) ads are horizontal 16:9 video clips, measured at 1920×1080 px, up to 10240 MB per file, up to 31 seconds long, delivered as MP4 or MOV. They run in the International CTV / Desktop / Mobile placement on NBCUniversal.
| Dimensions | 1920 × 1080 px |
|---|---|
| Aspect ratios | 16:9, 4:3 |
| Orientation | landscape |
| Max file size | 10240 MB |
| File types | MP4, MOV |
| Max duration | 31 sec |
|---|---|
| Video codec | ProRes 422 HQ (mezz) / H.264 (High/Main/Baseline) |
| Frame rate | 25 fps |
| Video bitrate | 5000 kbps |
| Audio codec | PCM (preferred); AAC (or AAFC) |
| Audio channels | stereo (2) |
| Audio bitrate | 192 kbps |
| Sample rate | 48000 Hz |
| Bit depth | 16-bit |
| Loudness | -24 LUFS |
VAST 2.0 MP4. 1920×1080 HD; 16:9. Max file 10 GB. Mezz ≥15 Mbps required (30 Mbps recommended); High 3.25–5 Mbps; Medium 1–1.5 Mbps; Low 340–460 Kbps. Site-served bitrate >15 Mbps. 31s max. 29.97 fps preferred (23.98 / 25 accepted). Audio 2-channel PCM (or AAC), 192 Kbps min, 48 kHz, 16/24-bit, 115 KB sample size. Secure HTTPS. CALM compliance –24 LKFS ±2. Country-specific publisher requirements (e.g., France ARPP) layer on top of these standard specs.
Official source: https://nbcu-creative-guidelines.scroll.site/nbcuniversal-creative-guidelines/gpvm-specs-by-country