NBCUniversal Linear Commercial — Broadcast Spot ads are horizontal 16:9 video clips, measured at 1920×1080 px, up to 30 seconds long, delivered as MXF or MOV. They run in the NBCU Linear Networks placement on NBCUniversal. Encode with Apple ProRes 422 HQ video with PCM audio at 29.97 fps for clean playback across devices.
| Dimensions | 1920 × 1080 px |
|---|---|
| Aspect ratios | 16:9 |
| Orientation | landscape |
| File types | MXF, MOV |
| Max duration | 30 sec |
|---|---|
| Video codec | Apple ProRes 422 HQ |
| Frame rate | 29.97 fps |
| Audio codec | PCM |
| Audio channels | stereo (2) |
| Sample rate | 48000 Hz |
| Bit depth | 24-bit |
| Loudness | -24 LUFS |
Refer to NBCU's Commercial Guidelines hub for the full set of policies — Advertising Review and Clearance, Traffic Instructions, Billboard Guidelines, CNBC Real-Time Ticker, Paid Programming, and Log Closing / Accelerated Log Schedule. Commercial spots must follow CALM Act loudness compliance (–24 LKFS ±2).
Official source: https://nbcu-creative-guidelines.scroll.site/nbcuniversal-creative-guidelines/commercial