NBCUniversal RSN Display — Pencil / Letterboard 970×250 ads are horizontal 97:25 still images, measured at 970×250 px, up to 0.2 MB per file, delivered as JPG, GIF, or JS. They run in the Desktop (RSN) placement on NBCUniversal. Use these requirements to brief designers, validate uploads, and avoid creative rejections in NBCUniversal's ad manager.
| Dimensions | 970 × 250 px |
|---|---|
| Aspect ratios | 97:25 |
| Orientation | landscape |
| Max file size | 0.2 MB |
| File types | JPG, GIF, JS |
Initial load 200 KB; host-initiated subload 400 KB. JPG / GIF / JS tag. Secure HTTPS. Z-index 0–180. Rich media allowed; in-banner video allowed with +1.1 MB host-initiated video load (audio user-initiated/muted, max 15s animation @ 24 FPS, 3 loops). Center-aligned, not flush left. HTML5 must be inside a creative tag. For in-banner video, also provide standard non-video creative for livestream pages; no pushdowns.
Official source: https://nbcu-creative-guidelines.scroll.site/nbcuniversal-creative-guidelines/regional-sports-network-digital-display