Quora Ads Lead Gen Form ads are horizontal 1.91:1 still images, measured at 1200×628 px, up to 2 MB per file, delivered as JPG or PNG. They run in the Quora Feed / Question Page placement on Quora Ads. Use these requirements to brief designers, validate uploads, and avoid creative rejections in Quora Ads's ad manager.
| Dimensions | 1200 × 628 px |
|---|---|
| Aspect ratios | 1.91:1, 1:1 |
| Orientation | landscape |
| Max file size | 2 MB |
| File types | JPG, PNG |
| Headline | 65 chars |
|---|---|
| Primary text | 105 chars |
| Call to action | 20 chars |
Image creative follows the Quora Image Ad spec (1200×628 recommended; ≤2 MB). Form supports standard prefilled fields (name, email, phone, company, etc.) plus custom questions. Privacy policy URL is required. Business / brand name ≤30 characters. Available across Quora Feed and Question Pages (not currently offered on the Quora Audience Network).
Official source: https://business.quora.com/advertising/lead-gen-forms