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Reddit Category Takeover — Conversation ad specs

Reddit Category Takeover — Conversation ads are 4:3 or 1:1 still images, up to 1 MB per file, delivered as JPG or PNG. They run in the Conversation page · Category Takeover placement on Reddit.

  • 4:3
  • 1:1
  • 1 MB
Test a creative

Visual

Aspect ratios
4:3, 1:1
Orientation
landscape
Max file size
1 MB
File types
JPG, PNG
Recommended size
400 × 300 px
Recommended ratio
4:3

Notes & source

  • Category Takeover unit on the conversation page, sold to managed advertisers on CPM
  • Headline: 50 characters recommended
  • Truncates after 145
  • Card image JPG or PNG up to 1 MB, 4:3 (400×300) recommended, 1:1 (1080×1080) acceptable
  • Video MOV or MP4, up to 30 fps and 1 GB
  • Thumbnail up to 500 KB

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