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Reddit Premium Takeover — Feed ad specs

Reddit Premium Takeover — Feed ads are 4:3 or 1:1 or 4:5 or 16:9 still images, up to 3 MB per file, delivered as JPG or PNG. They run in the Feed · Reddit Takeover, Category Takeover and First View Takeover placement on Reddit.

  • 4:3
  • 1:1
  • 4:5
  • 16:9
  • 3 MB
Test a creative

Visual

Aspect ratios
4:3, 1:1, 4:5, 16:9
Orientation
landscape
Max file size
3 MB
File types
JPG, PNG
Recommended size
1440 × 1080 px
Recommended ratio
4:3

Copy limits

Text
40 000 chars
Headline
300 chars

Notes & source

  • Premium Takeovers are sold to managed advertisers on CPM through a Reddit sales representative
  • The same Feed specs are listed for Reddit Takeover, Category Takeover and First View Takeover
  • Card image JPG or PNG up to 3 MB, 4:3 (1440×1080) recommended
  • 1:1 (1080×1080), 4:5 (1080×1350) and 16:9 (1920×1080) acceptable
  • Video MOV or MP4, up to 30 fps and 1 GB
  • Optional thumbnail 4:3 (400×300), up to 500 KB
  • Click-through URLs must use HTTPS and can't end with a semicolon
  • Animated GIF and ProRes aren't supported

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