Sky Media

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Sky Media Homepage Takeover Skin (Mobile) ad specs

Sky Media Homepage Takeover Skin (Mobile) ads are still images, delivered as JPG, GIF, or PNG. They run in the Sky Sports and Sky News mobile web · Homepage takeover (skin) placement on Sky Media.

    Test a creative

    Visual

    File types
    JPG, GIF, PNG

    Notes & source

    • Homepage takeover (HPTO) skin built by Sky’s Ad Ops team (InSkin/Celtra) from your assets in 2–3 days
    • Send assets, click-throughs and trackers to dl-digitalops@sky.uk
    • Supply 728×90, 300×250 and 320×50 display assets alongside (970×250 and 300×600 optional) for platforms that can’t show the skin
    • Since January 2025 skins have no bottom banner
    • Desktop assets are reused for tablet
    • The background can be a hex colour or gradient
    • A video in the top banner autoplays up to 15 s and 1.1 MB (1 MB if video plus skin)
    • User-initiated video is unlimited, 30 s recommended

    Official source · checked not yet

    Official source · checked not yet

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