- Social
- Video
- Display
- CTV
Sky Media ad specs
Last verified
not yet verified
Sky’s UK ad sales: linear TV, Sky AdSmart addressable TV and on-demand spots, Sky AdVance audience buying, and display, homepage-takeover skins and video across Sky Sports and Sky News websites, apps and social channels.
Formats
| Type | Format | Size | Ratio | Max file | Length | Files | |
|---|---|---|---|---|---|---|---|
| Image | BillboardChannels: Display | 970×250 px | 3.88:1 | 350 KB | – | JPG, PNG, GIF, ZIP | Test |
| Image | Double MPUChannels: Display | 300×600 px | 1:2 | 350 KB | – | JPG, PNG, GIF, ZIP | Test |
| Image | Homepage Takeover Skin (Desktop & Tablet)Channels: Display | – | – | – | – | JPG, GIF, PNG | Test |
| Image | Homepage Takeover Skin (Mobile)Channels: Display | – | – | – | – | JPG, GIF, PNG | Test |
| Image | LeaderboardChannels: Display | 728×90 px | 8.09:1 | 350 KB | – | JPG, PNG, GIF, ZIP | Test |
| Image | Mobile BannerChannels: Display | 320×50 px | 32:5 | – | – | JPG, PNG, GIF, ZIP | Test |
| Image | MPU (Medium Rectangle)Channels: Display | 300×250 px | 6:5 | 350 KB | – | JPG, PNG, GIF, ZIP | Test |
| Video | Self-Serve Online VideoChannels: Video | 1920×1080 px | 16:9 | – | 30 s | MP4 | Test |
| Video | Short Form Video (SFVOD)Channels: Video | – | 16:9 | – | 30 s | MP4, MXF, MOV | Test |
| HTML5 | Sky AdVance BillboardChannels: Display | 970×250 px | 3.88:1 | – | – | ZIP | Test |
| HTML5 | Sky AdVance Double MPUChannels: Display | 300×600 px | 1:2 | – | – | ZIP | Test |
| HTML5 | Sky AdVance LeaderboardChannels: Display | 728×90 px | 8.09:1 | – | – | ZIP | Test |
| HTML5 | Sky AdVance Mobile BannerChannels: Display | 320×50 px | 32:5 | – | – | ZIP | Test |
| HTML5 | Sky AdVance MPU (Medium Rectangle)Channels: Display | 300×250 px | 6:5 | – | – | ZIP | Test |
| HTML5 | Sky AdVance Standard SkyscraperChannels: Display | 120×600 px | 1:5 | – | – | ZIP | Test |
| Video | Sky AdVance VideoChannels: Video, CTV | – | 16:9 | – | – | – | Test |
| HTML5 | Sky AdVance Wide SkyscraperChannels: Display | 160×600 px | 4:15 | – | – | ZIP | Test |
| Video | Snapchat Video (Sky Shows)Channels: Social, Video | – | 9:16 | 1 GB | 180 s | MP4, MOV | Test |
| Image | Sponsor Logo (Desktop)Channels: Display | 120×60 px | 2:1 | 350 KB | – | JPG, PNG, GIF | Test |
| Image | Sponsor Logo (Mobile)Channels: Display | 88×31 px | 2.84:1 | – | – | JPG, PNG, GIF | Test |
| Image | Standard SkyscraperChannels: Display | 120×600 px | 1:5 | 350 KB | – | JPG, PNG, GIF, ZIP | Test |
| Video | TV Commercial (Linear, AdSmart & VOD)Channels: Video, CTV | 1920×1080 px | 16:9 | – | – | MXF | Test |
| Image | Wide SkyscraperChannels: Display | 160×600 px | 4:15 | 350 KB | – | JPG, PNG, GIF, ZIP | Test |