Published Modified
Sky Media TV Commercial (Linear, AdSmart & VOD) ad specs
Sky Media TV Commercial (Linear, AdSmart & VOD) ads are horizontal 16:9 video clips, measured at 1920×1080 px, delivered as MXF. They run in the Sky linear channels, Sky AdSmart (addressable) and Sky on-demand · Commercial break placement on Sky Media. Encode with AS-11 X6 UK DPP HD (1080i/25, 4:2:2) video with PCM audio at up to 25 fps.
- 1920×1080 px
- 16:9
Visual
- Dimensions
- 1920 × 1080 px
- Aspect ratios
- 16:9
- File types
- MXF
Video & audio
- Video codec
- AS-11 X6 UK DPP HD (1080i/25, 4:2:2)
- Frame rate
- 25 fps
- Audio codec
- PCM
- Channels
- stereo
- Sample rate
- 48 000 Hz
Safe zone
- Top
- 5%
- Bottom
- 5%
- Sides
- 10%
Notes & source
- Based on the UK DPP AS-11 commercial delivery standard (DPP 013 and DPP 012 v2.0, as hosted by Channel 4 Sales), which Clearcast-delivered copy follows
- Sky’s own pages state no file values
- Upload the commercial to Clearcast and send copy instructions through CARIA
- Clearcast gives Sky’s Commercial Operations team the approval and the copy transcodes automatically on delivery
- The same route covers Linear TV, AdSmart, One Campaign Linear and all VOD
- HD file in the AMWA AS-11 X6 UK DPP HD format: 1080i/25, 4:2:2
- Material may be shot progressive but is delivered interlaced
- Loudness per EBU R128 s1 for commercials (R128 for infomercials), measured in EBU integrated mode over the whole item: −23 LUFS ±0.2 LU, true peak fails above −1 dBTP (−3 dBTP recommended), short-term loudness at most −18 LUFS
- Stereo final mix on the first audio essence track
- The optional audio description goes on the second track (BBC WHP 198), otherwise silent
- Start of message at 10:00:00:00 after a 7-second clock or slate and 3 seconds of black and silence
- At least 6 frames of silence at start and end
- Captions inside the EBU R95 16:9 caption-safe area (80% of width, 90% of height)
- BCAP superimposed-text rules apply
- Must pass a PSE (photosensitive epilepsy) test to ITU-R BT.1702-2 or -3
- File name is the Clearcast clock number in upper case with a lower-case .mxf
Official source (opens in a new tab) · checked not yet
Official source (opens in a new tab) · checked not yet
Official source (opens in a new tab) · checked not yet