Taboola

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  • Video
  • Video

Taboola Native Video Ad ad specs

Taboola Native Video Ad ads are 16:9 or 4:3 or 1:1 video clips, up to 50 MB per file, up to 90 seconds long, delivered as MP4 or MOV. They run in the Taboola Realize network · Video (in-feed and outstream) placement on Taboola.

  • 16:9
  • 4:3
  • 1:1
  • 50 MB
  • 90 s
Test a creative

Visual

Aspect ratios
16:9, 4:3, 1:1
Max file size
50 MB
File types
MP4, MOV
Recommended ratio
16:9
Recommended max duration
30 s

Video & audio

Max duration
90 s

Notes & source

  • 6–30 seconds preferred, 90 seconds at most
  • Bitrate 2500 kbps or more
  • Third-party tags: VAST 2.0, VAST 2.0 with VPAID 2.0 JS, or VAST 3.0
  • 16:9 for desktop and 1:1 for mobile
  • Add subtitles for sound-off viewing
  • Put the logo top left and the CTA bottom right, appearing 3–5 seconds in

Official source (opens in a new tab) · checked not yet

Frequently asked questions

What aspect ratio does Taboola Native Video Ad use?

Taboola Native Video Ad supports 16:9, 4:3, 1:1.

What is the maximum file size for Taboola Native Video Ad?

Files for Taboola Native Video Ad can be up to 50 MB.

Which file formats does Taboola Native Video Ad accept?

Taboola Native Video Ad accepts MP4, MOV files.

How long can Taboola Native Video Ad videos be?

Taboola Native Video Ad videos can run up to 90 seconds.