Uber Advertising

Published Modified

  • Image
  • Display
  • Retail media

Uber Advertising Post-checkout Video Thumbnail ad specs

Uber Advertising Post-checkout Video Thumbnail ads are horizontal 16:9 still images, up to 1 MB per file, delivered as PNG. They run in the Uber Eats app · Post-checkout video start and end image placement on Uber Advertising.

  • min 480 px tall
  • 16:9
  • 1 MB
Test a creative

Visual

Minimum height
480 px
Aspect ratios
16:9
Max file size
1 MB
File types
PNG

Notes & source

  • Shown before and after the video and may stay on screen a long time: use it as a hook (logo and short message)
  • Keep clear of the play button
  • No disclaimer
  • Uber’s universal rules: brand logo in every creative, frame and card
  • Text on at most 20% of the image (52 characters max)
  • Embedded text x-height at least 10 px
  • No non-functional buttons, badges or QR codes
  • Copy limits include spaces and have no exceptions
  • No emojis, URLs, all caps, hashtags or special characters (CTAs take no punctuation)
  • Uber adds a small “Ad” tag

Official source · checked not yet

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