- Video
- Display
- CTV
Paramount Advertising ad specs
Last verified
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Paramount’s ad sales across CBS, Paramount+, Pluto TV and its cable networks: CTV and digital video (hosted, VAST and self-serve through Paramount Ads Manager), sponsorship billboards, CTV pause and branded-canvas ads, the Skybox and native units, and standard display. Paramount ANZ (Network 10 and 10 Play) uses the same hosted video spec.
Formats
| Type | Format | Size | Ratio | Max file | Length | Files | |
|---|---|---|---|---|---|---|---|
| Video | Branded Canvas (Large)Channels: CTV | – | – | 10 GB | – | MP4, MOV | Test |
| Video | Branded Canvas (Medium)Channels: CTV | – | – | 10 GB | – | MP4, MOV | Test |
| Image | CTV Pause AdChannels: CTV | 1018×674 px | 3:2 | 1.5 MB | – | PNG | Test |
| Video | CTV Video (Paramount Ads Manager)Channels: Video, CTV | min 1280×720 px | 16:9 | 10 GB | 30 s | MP4, MOV | Test |
| Image | Display — Billboard 970×250Channels: Display | 970×250 px | 3.88:1 | 50 KB | – | JPG, PNG, GIF, HTML5 | Test |
| Image | Display — Half Page 300×600Channels: Display | 300×600 px | 1:2 | 50 KB | – | JPG, PNG, GIF, HTML5 | Test |
| Image | Display — Medium Rectangle 300×250Channels: Display | 300×250 px | 6:5 | 50 KB | – | JPG, PNG, GIF, HTML5 | Test |
| Image | Display — Skyscraper 160×600Channels: Display | 160×600 px | 4:15 | 50 KB | – | JPG, PNG, GIF, HTML5 | Test |
| Video | Hosted Video In-StreamChannels: Video, CTV | min 1280×720 px | 16:9 | 10 GB | 90 s | MP4, MOV | Test |
| Image | Native Display (thumbnail and copy)Channels: Display | – | – | 150 KB | – | – | Test |
| Video | Native VideoChannels: Display, Video | – | – | 512 MB | 30 s | MP4 | Test |
| Video | SkyboxChannels: Display, Video | 1920×1080 px | 16:9 | – | 15 s | MOV | Test |
| Video | Sponsorship Billboard (:05)Channels: Video, CTV | – | – | – | 5 s | – | Test |
| Video | Third-Party VAST VideoChannels: Video, CTV | min 1920×1080 px | 16:9 | 1.7 GB | 90 s | MP4 | Test |