What size are Amazon Ads DSP Display — Billboard ads?

Amazon Ads DSP Display — Billboard ads are 970×250 pixels with an aspect ratio of 97:25.

What aspect ratio does Amazon Ads DSP Display — Billboard use?

Amazon Ads DSP Display — Billboard supports 97:25 aspect ratio.

What is the maximum file size for Amazon Ads DSP Display — Billboard?

Files for Amazon Ads DSP Display — Billboard can be up to 0.2 MB.

Which file formats does Amazon Ads DSP Display — Billboard accept?

Amazon Ads DSP Display — Billboard accepts JPG and PNG files.

Where does Amazon Ads DSP Display — Billboard appear on Amazon Ads?

Amazon Ads DSP Display — Billboard ads appear in the Desktop Display placement on Amazon Ads.

Where can I find the official Amazon Ads DSP Display — Billboard documentation?

The official source for Amazon Ads DSP Display — Billboard requirements is https://advertising.amazon.com/resources/ad-specs/dsp/desktop/, linked from this page.

Are these Amazon Ads DSP Display — Billboard specs kept up to date?

Yes — every spec entry references Amazon Ads's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.

Can I reuse the same creative for other Amazon Ads placements?

Often partially — many Amazon Ads placements share aspect ratios but differ in safe zones, duration, or file size. Always cross-check the target placement's spec page before reusing creative.

Amazon Ads DSP Display — Billboard ad specs

Amazon Ads DSP Display — Billboard ads are horizontal 97:25 still images, measured at 970×250 px, up to 0.2 MB per file, delivered as JPG or PNG. They run in the Desktop Display placement on Amazon Ads. Use these requirements to brief designers, validate uploads, and avoid creative rejections in Amazon Ads's ad manager.

Dimensions: 970×250 px
Aspect ratio: 97:25
Max file size: 0.2 MB

Visual specifications

Dimensions	970 × 250 px
Aspect ratios	97:25
Orientation	landscape
Max file size	0.2 MB
File types	JPG, PNG

Notes & source

Display size 970×250 (or 800×250 in DE); deliver onsite creative at 1940×500 @2X. Up to 200 KB.

Official source: https://advertising.amazon.com/resources/ad-specs/dsp/desktop/

Frequently asked questions

What size are Amazon Ads DSP Display — Billboard ads?: Amazon Ads DSP Display — Billboard ads are 970×250 pixels with an aspect ratio of 97:25.
What aspect ratio does Amazon Ads DSP Display — Billboard use?: Amazon Ads DSP Display — Billboard supports 97:25 aspect ratio.
What is the maximum file size for Amazon Ads DSP Display — Billboard?: Files for Amazon Ads DSP Display — Billboard can be up to 0.2 MB.
Which file formats does Amazon Ads DSP Display — Billboard accept?: Amazon Ads DSP Display — Billboard accepts JPG and PNG files.
Where does Amazon Ads DSP Display — Billboard appear on Amazon Ads?: Amazon Ads DSP Display — Billboard ads appear in the Desktop Display placement on Amazon Ads.
Where can I find the official Amazon Ads DSP Display — Billboard documentation?: The official source for Amazon Ads DSP Display — Billboard requirements is https://advertising.amazon.com/resources/ad-specs/dsp/desktop/, linked from this page.
Are these Amazon Ads DSP Display — Billboard specs kept up to date?: Yes — every spec entry references Amazon Ads's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.
Can I reuse the same creative for other Amazon Ads placements?: Often partially — many Amazon Ads placements share aspect ratios but differ in safe zones, duration, or file size. Always cross-check the target placement's spec page before reusing creative.