What size are Amazon Ads DSP Display — Leaderboard ads?

Amazon Ads DSP Display — Leaderboard ads are 728×90 pixels with an aspect ratio of 728:90.

What aspect ratio does Amazon Ads DSP Display — Leaderboard use?

Amazon Ads DSP Display — Leaderboard supports 728:90 aspect ratio.

What is the maximum file size for Amazon Ads DSP Display — Leaderboard?

Files for Amazon Ads DSP Display — Leaderboard can be up to 0.2 MB.

Which file formats does Amazon Ads DSP Display — Leaderboard accept?

Amazon Ads DSP Display — Leaderboard accepts JPG, PNG, and HTML files.

Where does Amazon Ads DSP Display — Leaderboard appear on Amazon Ads?

Amazon Ads DSP Display — Leaderboard ads appear in the Desktop & Mobile Web Display placement on Amazon Ads.

Where can I find the official Amazon Ads DSP Display — Leaderboard documentation?

The official source for Amazon Ads DSP Display — Leaderboard requirements is https://advertising.amazon.com/resources/ad-specs/dsp/desktop/, linked from this page.

Are these Amazon Ads DSP Display — Leaderboard specs kept up to date?

Yes — every spec entry references Amazon Ads's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.

Can I reuse the same creative for other Amazon Ads placements?

Often partially — many Amazon Ads placements share aspect ratios but differ in safe zones, duration, or file size. Always cross-check the target placement's spec page before reusing creative.

Amazon Ads DSP Display — Leaderboard ad specs

Amazon Ads DSP Display — Leaderboard ads are horizontal 728:90 still images, measured at 728×90 px, up to 0.2 MB per file, delivered as JPG, PNG, or HTML. They run in the Desktop & Mobile Web Display placement on Amazon Ads. Use these requirements to brief designers, validate uploads, and avoid creative rejections in Amazon Ads's ad manager.

Dimensions: 728×90 px
Aspect ratio: 728:90
Max file size: 0.2 MB

Visual specifications

Dimensions	728 × 90 px
Aspect ratios	728:90
Orientation	landscape
Max file size	0.2 MB
File types	JPG, PNG, HTML

Notes & source

728×90 px. Static (JPG/PNG-8) up to 40 KB (50 KB FR/IT/ES/JP); HTML up to 200 KB.

Official source: https://advertising.amazon.com/resources/ad-specs/dsp/desktop/

Frequently asked questions

What size are Amazon Ads DSP Display — Leaderboard ads?: Amazon Ads DSP Display — Leaderboard ads are 728×90 pixels with an aspect ratio of 728:90.
What aspect ratio does Amazon Ads DSP Display — Leaderboard use?: Amazon Ads DSP Display — Leaderboard supports 728:90 aspect ratio.
What is the maximum file size for Amazon Ads DSP Display — Leaderboard?: Files for Amazon Ads DSP Display — Leaderboard can be up to 0.2 MB.
Which file formats does Amazon Ads DSP Display — Leaderboard accept?: Amazon Ads DSP Display — Leaderboard accepts JPG, PNG, and HTML files.
Where does Amazon Ads DSP Display — Leaderboard appear on Amazon Ads?: Amazon Ads DSP Display — Leaderboard ads appear in the Desktop & Mobile Web Display placement on Amazon Ads.
Where can I find the official Amazon Ads DSP Display — Leaderboard documentation?: The official source for Amazon Ads DSP Display — Leaderboard requirements is https://advertising.amazon.com/resources/ad-specs/dsp/desktop/, linked from this page.
Are these Amazon Ads DSP Display — Leaderboard specs kept up to date?: Yes — every spec entry references Amazon Ads's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.
Can I reuse the same creative for other Amazon Ads placements?: Often partially — many Amazon Ads placements share aspect ratios but differ in safe zones, duration, or file size. Always cross-check the target placement's spec page before reusing creative.