BBC Video Banner ad specs

BBC Video Banner ads are horizontal 128:50 video clips, measured at 1024×400 px, delivered as MP4. They run in the Web · Mid-Article (Custom) placement on BBC. Encode with H.264 video with AAC audio for clean playback across devices. Use these requirements to brief designers, validate uploads, and avoid creative rejections in BBC's ad manager.

Visual specifications

Dimensions1024 × 400 px
Aspect ratios128:50
Orientationlandscape
File typesMP4

Video & audio

Video codecH.264
Audio codecAAC

Notes & source

Official source: https://bbcnews.bbcstudios.com/advertising/ad-specs/29-video-banner/

Frequently asked questions

What size are BBC Video Banner ads?
BBC Video Banner ads are 1024×400 pixels with an aspect ratio of 128:50.
What aspect ratio does BBC Video Banner use?
BBC Video Banner supports 128:50 aspect ratio.
Which file formats does BBC Video Banner accept?
BBC Video Banner accepts MP4 files.
What codec should BBC Video Banner ads use?
Encode BBC Video Banner with H.264 and AAC.
What is the BBC Video Banner ad format?
BBC Video Banner is a video ad format that runs in the Web · Mid-Article (Custom) placement on BBC. This page documents its full creative requirements, sourced from BBC's official ad documentation.
Where does BBC Video Banner appear on BBC?
BBC Video Banner ads appear in the Web · Mid-Article (Custom) placement on BBC.
How does BBC Video Banner compare to other BBC ad formats?
BBC Video Banner differs from other BBC placements in its 1024×400px canvas. Compare side-by-side from the BBC publisher page on All Ad Specs.
Where can I find the official BBC Video Banner documentation?
The official source for BBC Video Banner requirements is https://bbcnews.bbcstudios.com/advertising/ad-specs/29-video-banner/, linked from this page.