Criteo Adaptive — Horizontal 1200×628 ads are horizontal 1.91:1 still images, measured at 1200×628 px, up to 1 MB per file, delivered as PNG or JPG. They run in the Open Web / Retail Media — Adaptive Brand + Performance placement on Criteo. Use these requirements to brief designers, validate uploads, and avoid creative rejections in Criteo's ad manager.
| Dimensions | 1200 × 628 px |
|---|---|
| Aspect ratios | 1.91:1 |
| Orientation | landscape |
| Max file size | 1 MB |
| File types | PNG, JPG |
Required assets: brand book, HD logo, brand copy (headline + description per image set) and redirection URL. Branding image requirements: 1–14 image sets. Image file type: PNG or JPG. Maximum branding image weight: 1 MB. Devices: Desktop, Tablet, Mobile. Service type: Managed Service or Self Service.
Official source: https://www.criteo.com/digital-ad-formats/